Lina Kassir
Product Designer & Frontend Developer
I partner with ambitious teams to turn product strategy into crisp, editorial digital experiences that feel thoughtful at every touchpoint.
@lina-kassir
About Me
A closer look at the person behind the work.
Over the last eight years, I have worked across brand systems, SaaS dashboards, portfolio platforms, and launch campaigns for product-led companies. My practice sits between product design, storytelling, and frontend execution, which means the final experience keeps its visual intent all the way to production.
Name
Lina Kassir
Role
Product Designer & Frontend Developer
Experience
10+ years
Location
Barcelona, Spain
hello@linakassir.com
Phone
+34 623 481 902
Core Skills
What I Do
Focused offerings designed for ambitious product teams.
Service 01
Product Design Direction
From concept framing to shipping detail, I define the visual and interaction direction for products that need clarity, depth, and trust.
Service 02
Design Systems
I create systems that help teams move faster without flattening the product voice, including tokens, UI patterns, governance, and documentation.
Service 03
Frontend Execution
I translate high-fidelity concepts into production-ready interfaces with a strong eye for motion, typography, hierarchy, and responsive behavior.
Experience
Selected roles across product, design, and engineering.
Lead Product Designer
Northstar Labs
Led the product design system across analytics, onboarding, and reporting, partnering with engineering to ship a more cohesive enterprise experience.
Senior Product Designer
Verse Studio
Designed web experiences for creative businesses, balancing brand storytelling with usability, conversion, and component reusability.
Designer & Frontend Consultant
Independent Practice
Worked with startup founders and creative teams on editorial landing pages, portfolio systems, and product launch experiences.
Languages
Arabic
Native
English
Fluent
Spanish
Professional
Featured Projects
Selected launches, products, and experiments worth a closer look.
Project
Atelier Commerce
A premium commerce platform redesign focused on editorial storytelling, faster discovery, and stronger conversion across mobile and desktop.
Project
Northstar OS
A design system and analytics workspace for an early-stage SaaS product, built to unify reporting, experimentation, and onboarding.
Project
Verve Studio
A portfolio publishing experience for independent creatives, combining modular storytelling blocks with a flexible project gallery.
Education
Academic foundation and training that shaped the craft.
Master of Interaction Design
Elisava School of Design and Engineering
Digital Products & Interfaces
Focused on product strategy, service flows, systems thinking, and the craft of interface design across web and mobile platforms.
Bachelor of Graphic Design
American University of Beirut
Visual Communication
Built a foundation in editorial composition, typography, brand identity, and storytelling through digital and print systems.
Contact Me
Reach out directly for collaborations or inquiries.
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